You all know I don't mind helping you guys to rank your websites high in Google, and I don't charge for any advice I can give you. And I even 'go over' people's websites for them if they don't mind me having FTP access, or control panel access if your website uses one.
But I'm getting an increasing number of people asking if I can provide them with SEO advice and improvements they can make to their websites, when they don't have much of a website to start with. I'd pretty much be telling you to get content on it first and then hit me back.
Here are a few key pointers for those who are giving it a go themselves:-
Google Reads Text Not Images
If you have a website with a few images on it, then that's fine. Content is king after all. But you need to have text on your pages too, not just images. Google can't read image menu links, or images with wording in them. Or even images at all to be honest. So you need a few paragraphs of text on your pages so Google knows (as well as your visitors) what that page is all about.
You Need To Tell Google What You Want To Rank For!
Having a paragraph of text on your website that says something like...
But when Google reads that, it hasn't a clue what your website is about. It may think it's about an Image Gallery, some testimonials, and you can get in touch. But it doesn't know what people would get in touch for, so it's lost when it tries to choose where it wants to rank you.
If you take a look at any high ranking website, the text on the whole first page (the homepage) will tell the user, and therefore Google, exactly what it does, and where.
So changing the above paragraph to something like...
A Copyrighter, a Search Engine Optimiser, a Web Designer, or even a leaflet designer can help with wording and what to write where. Though the best place to look is your higher ranking competitors. Take a look at their websites and see what sorts of thing's they're doing to get their website ranked highly.
If anybody would like me to advise them on improvements for their websites then please do feel free to reply to this and I'll take a look for you when I get a mo'.
I'll respond here and then others can see what's worked and what hasn't.
Cheers.
But I'm getting an increasing number of people asking if I can provide them with SEO advice and improvements they can make to their websites, when they don't have much of a website to start with. I'd pretty much be telling you to get content on it first and then hit me back.
Here are a few key pointers for those who are giving it a go themselves:-
Google Reads Text Not Images
If you have a website with a few images on it, then that's fine. Content is king after all. But you need to have text on your pages too, not just images. Google can't read image menu links, or images with wording in them. Or even images at all to be honest. So you need a few paragraphs of text on your pages so Google knows (as well as your visitors) what that page is all about.
You Need To Tell Google What You Want To Rank For!
Having a paragraph of text on your website that says something like...
... might be helpful for the user, and certainly gets any visitors that do manage to end up on the website looking at your other pages etc.Welcome to our wonderful website, here you can read all about us, and find out what we can offer you, checkout our Image Gallery and then our testimonials page and if it sounds like something you'd be interested in then contact us.
But when Google reads that, it hasn't a clue what your website is about. It may think it's about an Image Gallery, some testimonials, and you can get in touch. But it doesn't know what people would get in touch for, so it's lost when it tries to choose where it wants to rank you.
If you take a look at any high ranking website, the text on the whole first page (the homepage) will tell the user, and therefore Google, exactly what it does, and where.
So changing the above paragraph to something like...
... tells Google and your visitor what's going on. Use a BOLD title above that paragraph with the wording "Tilers in Greater Manchester" and you're helping Google and your visitors even more.Welcome to Fred Smiths Tiling, professional wall and floor tiling services based in Greater Manchester. Thanks for finding our tiling website where you can see pictures of our tiling work, along with customer testimonials from our happy customers in Greater Manchester and surrounding area's. If you like the look of our tiling work then please don't hesitate to get in touch with us
A Copyrighter, a Search Engine Optimiser, a Web Designer, or even a leaflet designer can help with wording and what to write where. Though the best place to look is your higher ranking competitors. Take a look at their websites and see what sorts of thing's they're doing to get their website ranked highly.
If anybody would like me to advise them on improvements for their websites then please do feel free to reply to this and I'll take a look for you when I get a mo'.
I'll respond here and then others can see what's worked and what hasn't.
Cheers.